ACCT3340 · Accounting

AI Applications in Business: Insights from Corporate Data

Carroll School of Management

This new course is designed to uncover the transformative role of AI in today's business landscape. Drawing from real-world interactions with industry leaders from FinTech startups to hedge funds, the course highlights the growing integration of AI tools into business operations and the critical demand for professionals adept in these technologies. Students will engage with a vast array of corporate data, including financial statements, annual reports, stock prices, media articles, and entrepreneurial pitches. The course covers AI techniques such as machine learning, natural language processing, and large language models such as ChatGPT, demonstrating their application to practical business scenarios. Participants will learn to evaluate firms' climate change exposure, predict market attention shifts, assess systematic market risk, forecast entrepreneurial success, and more, using AI to turn complex data into actionable business insights. This journey equips students with the skills to harness AI's potential in the ever-evolving business world.